Onehunga, Auckland, New Zealand 1-Feb-2009, David Lim, GDI

Took a spin around One Tree Hill and then to Onehunga Mall to have my favourite South Fried Chicken for late lunch. Click here for the location map of Onehunga.
Onehunga has some magnificent buildings and structure. Some of them are pretty ancient too.
No long ago a new apartment block and commercial shop lot had been built. Note that all the pictures were taken by my Nokia E71 PDA phone.

I met up Sukhchain Singh at Mt Wellington area, to burn some DVD's to on GDI Marketing to be shipped to Malaysia and India to grow our network.

What is the world's smallest street legal car?

Created by the Peel Engineering Company in 1962 the The Peel P50 is the world's smallest street legal car. The car is only 53 inches long and 39 inches wide and weighs a feathery 132 pounds. The Peel P50 can reach staggering speeds of 40 MPH on it's three wheels. The only drawback is the car has no reverse gear, but with the attached handle it's easy to maneuver it yourself.

This page is proudly sponsored by www.TheKiwi.WS

Sukhchain Singh: My new businewss part in GDI Marketing

I have the honor to witness my friend, Sukhchain Singh of Auckland, New Zealand to join our success team with GDI Marketing. He used this the line www.TheKiwi.WS to singup the program. (Note: WS stands for Website, .com is almost dried up on good names)

We met at McCafe at New Lynn, Auckland for a cuppa and proceed to the New Lynn Shopping Mall to access the internet (see picture above)

Sukhchain's member site is located at www.TheSikh.WS, a very catchy and cool url, it is short, universal in nature. This will be splendid for him to get more to join under his success team!

I will update this blog further.

All Time Best Marketing Bloopers! David Lim, Auckland, New Zealand

Cracking an international market is a goal of most growing corporations. It shouldn't be that hard, yet even the big multi-nationals run into trouble because of language and cultural differences. For example...


The name Coca-Cola in China was first rendered as Ke-kou-ke-la. Unfortunately, the Coke company did not discover until after thousands of signs had been printed that the phrase means "bite the wax tadpole" or "female horse stuffed with wax" depending on the dialect. Coke then researched 40,000 Chinese characters and found a close phonetic equivalent, "ko-kou-ko-le," which can be loosely translated as "happiness in the mouth."

In Taiwan, the translation of the Pepsi slogan "Come alive with the Pepsi Generation" came out as "Pepsi will bring your ancestors back from the dead."

Also in Chinese, the Kentucky Fried Chicken slogan "finger-lickin' good" came out as "eat your fingers off."

When General Motors introduced the Chevy Nova in South America, it was apparently unaware that "no va" means "it won't go." After the company figured out why it wasn't selling any cars, it renamed the car in its Spanish markets to the Caribe.

Ford had a similar problem in Brazil when the Pinto flopped. The company found out that Pinto was Brazilian slang for "tiny male genitals". Ford pried all the nameplates off and substituted Corcel, which means horse.

When Parker Pen marketed a ballpoint pen in Mexico, its ads were supposed to say "It won't leak in your pocket and embarrass you." However, the company mistakenly thought the spanish word "embarazar" meant embarrass. Instead the ads said that "It wont leak in your pocket and make you pregnant."

An American t-shirt maker in Miami printed shirts for the spanish market which promoted the Pope's visit. Instead of the desired "I Saw the Pope" in Spanish, the shirts proclaimed "I Saw the Potato."

Chicken-man Frank Perdue's slogan, "It takes a tough man to make a tender chicken," got terribly mangled in another Spanish translation. A photo of Perdue with one of his birds appeared on billboards all over Mexico with a caption that explained "It takes a hard man to make a chicken aroused."

Hunt-Wesson introduced its Big John products in French Canada as Gros Jos before finding out that the phrase, in slang, means "big breasts." In this case, however, the name problem did not have a noticeable effect on sales.

Colgate introduced a toothpaste in France called Cue, the name of a notorious porno mag.

In Italy, a campaign for Schweppes Tonic Water translated the name into Schweppes Toilet Water.

Matsushita Electric is promoting a new Japanese PC targeted at the Internet. Panasonic has developed a complete Japanese Web browser, and to make the system "user-friendly", licensed the cartoon character "Woody Woodpecker" as the "Internet guide." Panasonic eventually planned on a world version of the product.

A huge marketing campaign was to have introduced the product in Japan last week. The day before the ads were to be released, Panasonic suddenly pulled back and delayed the product launch indefinitely.

The reason: the ads featured the slogan "Touch Woody - The Internet Pecker."

An American staff member at the internal product launch explained to the stunned and mbarrassed Japanese what "touch woody" and "pecker" meant in American slang.

Dead Man Won US$71 Million! Auckland, New Zealand, GDI, Monavie

On the day that Donald Peters died, he unknowingly provided financial security for his wife of 59 years and their family.

Peters bought two Connecticut Lottery tickets at a local store on November 1 as part of a 20-year tradition he shared with his wife Charlotte.

Later that day, the 79-year-old retired hat factory worker suffered a fatal heart attack while working in his yard in Danbury.

On Friday, his widow cashed in one of the tickets: a US$10 million [A$17 million] winner which, in her grief over her husband's death, she had put aside and almost discarded before recently checking the numbers.

"I'm numb," Charlotte Peters, 78, said at Connecticut Lottery office.

She does not yet know what she will do with the money.

"I've always wanted a Corvette, but I don't think I'll buy one. I'll stick to a small car. I might go to Mohegan Sun," she said, referring to the casino in Connecticut.

"I'm going to go home and sit and think."

The Peters children think their father would have appreciated the irony.

"He'd be very mad, he just passed away and she won a lot of money," said Brian Peters, one of the couple's three children.

"He'd say, 'Figures!'"

The Peters had three children and two grandchildren.

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Alien-Like Being Born From A Cow In Thailand

This dead alien-like being found in a small town in Thailand was claimed to be born from a cow and seems at first to be a severe case of birth malformation defect. A closer examination however reveal that the alien being resembles too much of a human baby with its front legs looking more like hands than feet.

In the form of a ritual, the local residents pour baby powder onto the dead body and burnt incense in their belief of cleansing the area of evil and hopeful that it will be reincarnated peacefully. More pictures below and you can click on the picture for larger view.

This page is sponsored by GDI - Your Interenet Address For Life. <Video>








Read about the Tree Man Dede Koswara Getting Better….

Connecting the remote Papua New Guinea, GDI Online Marketing, thekiwi

Isolated spot

Eight hours flying time from the Indonesian capital, the Central Highlands in Indonesia's Papua province are among the least visited places in the world. Life here bears little relation to the chaos of Jakarta's skyscrapers and toll roads. In villages like this, there are usually no permanent roads, no electricity and no phones. Foreign journalists need a permit to travel here. Getting information into - and out of - areas like this has not been easy.

Radio contact
But information should flow more easily into the Central Highlands now. People are gathering here from across the area to celebrate the opening of an independent radio station. Officials say it is the first one to be built in such a remote region. It will be linked to the independent radio news agency KBR68H, and will be staffed by local people - all of whom have been trained from scratch.

Gaining trust
There was a lot of scepticism at first about the benefits of building the station. Promises of development have often gone unfulfilled here and many local people are angry at what they see as neglect from the central government in Jakarta. Papua generates large amounts of money thanks to its vast natural resources, but the region remains desperately under-developed.
The editor of KBR68H, who spearheaded the project, says it took many meetings before locals began to trust in it.

Electricity supply
One of the key problems in building the station was the lack of power. This is an area where most people live in traditional thatch huts, and rely on wood fires to keep warm and cook food. The team behind the project decided the only solution was to build a mini-hydro-electric dam to power the station. There was enough electricity left over to channel some to the school, the church and the more modern houses of several local leaders.

Changing dress
Several people wear traditional dress here, but others - especially children - wear Western-style T-shirts. One man, dressed in a traditional penis gourd, head-dress and beads, told me he was tired of sleeping on the ground in his hut and wanted a modern house and proper roads.
"When that happens," he said, "I'll change the clothes I wear and wear T-shirts instead."

Pig economy
This is an area so cut off and under-developed that there is neither much money nor much day-to-day value in having it. Most people are subsistence farmers and the community is built on a pig economy. For the opening of the radio station, locals celebrated with a traditional pig roast.
Nine pigs were brought to the party, by tribal leaders, local officials and neighbouring villages. One pig can be worth the equivalent of $2,000 (£988).



Outside world
Without phone connections or frequent visits from outsiders, getting information from areas like this used to be slow and difficult. Now rights workers say the radio station will make it easier to connect with the outside world - to share allegations of abuses, develop the local economy and stay in touch with events outside of Papua. People may have been isolated for generations, but many are keen to know what is happening in Jakarta and beyond.

This link is sponsored by GDI Online Marketing.