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Monday, February 16, 2009

Add power to your mobile phone: Qualcomm's SnapDragon

First on the list of common annoyances are underpowered smartphones that take too long to perform tasks or crash when more than two applications are open. One potential answer could be Qualcomm's Snapdragon chipset which its makers claim is about 50% more powerful than those in current smartphones.

The first versions of the chipset run at 1Ghz and help to power hi-res graphics, new user interfaces, while running Windows Mobile.The Toshiba TG01 is the first handset to sport it. Qualcomm is working on a version that runs at 1.5Ghz - which, it claims, will be broadly equivalent to the processors found in most netbooks.

Enrico Salvatori, vice president at Qualcomm, said the chipset's ability to support applications is what makes "the mobile internet user experience compelling". "The Snapdragon is delivering high performance in terms of multimedia, video, high definition, encoding and decoding, and supporting of a camera", he said.

Qualcomm has also developed Mirasol screens that draw their inspiration from structures found in nature. The screens use tiny amounts of battery power and can be seen in bright daylight. Reflective properties on the device's screen produce brighter images outdoors, according to Cheryl Goodman-Schwarzman from Qualcomm MEMS. "Colour comes in to the display, and it reflects back out colour. The brighter the light, the clearer the display," she said.

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