Advertising industry is getting more inventive and creative each day. They always try to get to our attention in every way possible: sometimes their efforts are meant to disturb you and stir emotion , other times they make all kinds of jokes and funny images. No matter what is the case, they intend to leave you touched and make you remember images and messages they sent you. These are marvelous examples of the most successful and creative ad campaigns. These will make you smile, cry or leave you intrigued but surely not lighthearted.
Pentax announces compact digital camera to the extreme, the most northern extreme indeed a worthy successor to the W60. If You work regularly at a temperature of -10 ° C (or 14 ° F) then the Pentax Optio W80 is for you, no doubt.
On the other hand, the W80 is coated with a protective anti-glare screen on its 2.5”where you watch videos and HD 720p @ 30fps and protection on its lens.
It plunges to 5 meters under water without fuss and has a 12.1 megapixel sensor with 5x optical zoom (28-140 mm equivalent). The Pentax Optio W80 resists even a drop of 1 m and can almost instantly detect 32 faces.
In gray, blue or red, the Pentax Optio W80 will be available from July for US$ 300.00
Google finally revealed his glasses augmented reality: the “Glass Project”. The demo video makes you want to try them … but then to adopt them?
That’s it, the shelves are has-beens? We knew the secret of Google X Professor Xavier was preparing augmented reality glasses, probably based on Android. Few concrete details were still filtered down to these days. The project now has a name: “Glass Project” and even a video demo (simulated):
GPS, camera, voice recognition, connectivity to all your social networks … the glasses seem to integrate all components of a smartphone means. The challenge is to make them usable without hands, and it’s actually more convenient to play the ukulele.
And if not? Not much, according to the concept pictures floating around, the device could be relatively small and as unobtrusive as possible (though). One eye is affected by the projection that will give the impression of being semi-transparent.
For now these are only models.
In short, the video reveals a potentially interesting concept in certain circumstances, but ultimately a bit pointless. Practically everything depends on speech recognition, a kind of super-Siri. So if you want to interact with your glasses: you must talk to yourself out loud, all the time (and look like a happy schizophrenic). In addition, I must say that in everyday life, in the hubbub of a street for example, these technologies are generally less impressive than in the demos (even less for some).
Otherwise, what about the consultation data? And more complex interactions on the same data? If there are many things you can do in speech recognition, there are more who are difficult.
And also, what about the eye strain that is sure to lead to a long asymmetric projection?
In short, leboncoin on the tablet or smartphone? Not yet anyway. I remain cautious ahead of the “Glass Project”, and I bet we will see any time soon in supermarkets
Mark Zuckerberg, the boss of the social network, announced Monday the acquisition of the site dedicated to sharing digital photographs.
Facebook said Monday it bought up the website specializes in sharing photographs Instagram, for $ 1 billion (766 million), paid in cash and stock. Instagram launched its first iPhone application in 2010 and now has 30 million subscribers to its free service in the world. The ranks of amateurs for sharing digital photographs grow very quickly. They were 1 million early last year and about 15 million end of 2011. The company last week launched the same application for phones running Google’s Android operating.
Instagram “will continue to develop independently,” wrote Mark Zuckerberg Monday, the head of social network on its own Facebook page. He added: “For years, we focused on the best way to share photographs with friends and family. Now, we will be able to offer the best possible experience to share beautiful photos (taken with mobile, Ed) phones, according to everyone’s interest “He said he was also” happy “that the team Instagram join. The company was founded “there almost two years” by two former graduates of Stanford University in 2006, Kevin Systrom, the current CEO of Instagram, and his friend Mike Krieger.
